iWilB Healthy is a tool that helps people be healthy by developing good habits. Its features include social media, activity tracking and cash incentives.

Members join iWilB Healthy, set their health goals and get cash when they achieve them. They can invite their friends to join and can also get cash when their friends achieve their health goals.

iWilB Healthy sells health products. The cash rewards come from sales to members and the friends in their network.