Springboard is the leading provider of insights on bricks and mortar retail activity, tracking and forecasting pedestrian traffic and delivering performance metrics across retail destinations since 2002. Springboard has the most comprehensive pedestrian traffic data using the latest generation automated technology. Globally, Springboard records over 600 million pedestrian traffic counts per week at 6,637 counting points in 3,350 shopping locations. Springboard partners with leading brands across the world and is relied upon by global media and government bodies.