TRAIN YOUR MIND. CRUSH YOUR LIMITS.

Train your mind and take your performance to the next level, with the app that builds mental fitness to last a lifetime.

At Arete, we believe the mind is a muscle. It can be trained, stretched, tested and tried. And when it’s in good shape, it will come through for you when you need it most. It’s time to unlock your greatness and put as much effort into training your mind as you do your body.

Arete combines the latest in AI technology and Natural Language Processing techniques, with the expertise of leading sports psychologists, educators, coaches, dietitians and physiotherapists, to give you the help you need, in a form you want, and in a way that sticks. Your wellbeing coach can help you with increasing your confidence, coping with performance anxiety, visualising excellence in performance and other areas of mental fitness that will give you an edge on your competitor. These conversation categories grow by the day, each module designed to equip athletes with the tools they need to thrive in the high pressure sporting world.

We have unwavering conviction in what we’ve built. And we’re not alone. Arete’s tools and techniques are approved by experts, in the context of self-help. Our innovative technology and proven techniques are effective and long lasting. Best of all, we are always there, in your back pocket, ready to support you at any moment.

Every conversation with your wellbeing coach feels natural, real and personalised. To do this, we embed storytelling and psychology into the very heart of Arete. This ensures you can manage your thoughts and feelings in a way that feels intuitive and meaningful. As with natural conversation, every interaction is fluid, unique and laced with just the right amount of wit and inside jokes. And it only gets better! The more that you engage, the smarter your Wellbeing Coach and the stronger our content becomes.

AROUND-THE-CLOCK SUPPORT
Arete’s AI-powered wellbeing coach offers 24/7 support in an anonymous and safe environment. The virtual coach guides you through scientifically backed strategies for managing thoughts and feelings so you can perform at your absolute best.

GAMIFIED & PERSONALISED
Using games and interactive challenges, Arete motivates you to flex your mental muscles to build your resilience and strength, and in turn, you can earn rewards. These rewards include messages from former and current professional athletes who will inspire and motivate you to perform your best.

TRACK PROGRESS
You can track your mental and physical wellbeing through daily check-ins. This builds an overall picture of your wellbeing over time so you can get targeted support when you need it.

DATA DRIVEN DECISIONS
Coaches can view daily reports highlighting athletes’ wellbeing and their needs so they can tailor their training sessions for optimum results and offer the right support, at the right time.


Arete is the concept of excellence and reaching your potential.
Since the dawn of time, we’ve aspired to be our best. But achieving Arete doesn’t just happen. It requires a resilient, strong and primed mind, ready for anything. And the journey starts now…


Arete is free to download and offers a 7 day free trial. Ongoing use requires an active subscription, available on a monthly or yearly basis. Monthly subscription users are billed per month, Yearly subscriptions are billed the total annual fee from purchase date.

Payment will be charged to your credit card through your iTunes account at confirmation of purchase. Subscription renews automatically unless cancelled at least 24 hours prior to the end of the subscription period. There is no increase in price when renewing.

Want to talk to one of our awesome team members?
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