iTVonRoku is a cutting-edge 24-hour global media and lifestyle network producing riveting content from the worlds of entertainment, music, sports, and pop culture. iTVonRoku prides itself on providing consumers upfront and personal access to their favorite celebrities, influencers, and athletes. Through one of its internally produced shows, "What's Hot" iTVonRoku provides independent content creators a platform to expand beyond the worlds of Instagram and YouTube bridging the gap between mainstream media and Hollywood. iTVonRoku Sports segment provides in-depth looks into athletes from the NBA, NFL, MLB, Motorsports, Boxing, and Mixed Martial Arts.