You give so much. To your baby. Your partner. Your family. It's easy to forget you're a person too. But you are. And how you're feeling matters. Welcome to Binky — the parenting app that sees the parent behind it all.

**Daily Mental Health Support for Overwhelmed Parents**
Parenting is hard. Whether you're dealing with new parent stress, sleep deprivation, parenting anxiety, or just the crushing weight of keeping a tiny human alive, Binky isn't another baby tracker. It's a quiet space for emotional wellness and daily self-care that actually understands what you're going through—from everyday parenting overwhelm to postpartum depression and anxiety.

**30-Second Daily Check-ins That Actually Help**
Every day, Binky invites you to pause for just 30 seconds. You'll reflect on your mood, what's been hard, what you need, what you're grateful for. Then you'll get a personalized, AI-generated affirmation that gently reflects your experience back to you. Not parenting advice. Not toxic positivity. Just something kind, something human that validates where you are right now—whether you're thriving or struggling with postpartum mental health challenges.

**Anonymous Parent Community That Gets It**
Share your real thoughts and struggles with other parents navigating the same overwhelming journey. Whether you're dealing with parenting burnout, new parent overwhelm, postpartum anxiety, or just need someone who understands why you cried over spilled formula. This is your space. Anonymous, judgment-free, and filled with parents who get maternal mental health and paternal mental health struggles.

**Key Features for Parent Mental Health:**

* Daily emotional check-ins designed for busy, overwhelmed parents
* Personalized AI affirmations based on your mood, sleep, and unmet needs
* Anonymous parenting community and peer support
* Emotional wellness tools for new parent stress relief and postpartum support
* Parent self-care reminders and burnout prevention
* Daily mindfulness for parenting anxiety and overwhelm
* Safe space for honest parenting struggles and emotional support
* Reflection-based wellness tracking for parents experiencing postpartum depression or everyday stress
* Community-driven emotional support

Perfect for:

* New parents experiencing stress, anxiety, overwhelm, or postpartum mental health challenges
* Anyone seeking daily emotional support during early parenthood
* Parents dealing with exhaustion, isolation, and parenting burnout
* Those looking for anonymous community support and understanding
* Parents prioritizing their mental health and emotional wellness

**This Is Not for Your Baby.This Is for YOU**
There are plenty of apps to track sleep schedules, feeding times, and milestones. Binky is for your inner world. For the part of you that's stretched thin, running on fumes, questioning if you're doing anything right. For the 3am worry spirals, the moments when you love your kid fiercely but feel lost in your new identity as a parent. Whether you're experiencing postpartum depression, dealing with new parent anxiety, or just need emotional support through the beautiful chaos of parenthood.

**A Moment for You in the Chaos**
Parenting mindfulness doesn't have to be another item on your endless to-do list. Binky meets you where you are: tired, overwhelmed, doing your best. It's not about optimization or being a better parent. It's about remembering that your feelings matter, your struggles are valid, and you're not alone in this.

You're already doing the hardest job in the world. Let Binky remind you: you're doing it beautifully.

Terms of Service: https://binky.app/terms
End User License Agreement (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Privacy Policy: https://binky.app/privacy