Here at Juniper, we have a simple philosophy:

The majority of your subscription fee should go to the artists you actually listen to. Not to major label acts you never streamed. Not to tech companies using your plays to fund A.I. war bots.

At the moment, Juniper is 100% free—but when we begin our paid subscriptions, we’ll toss out the outdated “set-rate-per-stream” model. Instead, Juniper pays artists based on your listening time. If you spend 20% of your time with Kacey Musgraves, she gets 20% of your artist payout. If you only listen to three hours of music in a month, every minute still counts—way more than a hundred meaningless plays.

Yes, we’re a business. And yes, we take a small cut to keep the lights on. From your $10 subscription, Juniper keeps $2. The other $8? That goes directly to the artists you listened to—and only them.

It’s simple, transparent, and fair. Because music should reward the connection between you and the artists you love—not a spreadsheet.

Cheers,
—Eagle Johnson, Founder