AIF Direct is India’s premier digital platform dedicated exclusively to Alternative
Investment Funds (AIFs) - designed to make alternate investing simpler, smarter, and
more accessible for HNI and UHNI investors.
Discover, compare, and invest in leading AIFs seamlessly through a direct, transparent, and
data-driven experience. Built by Neo Group, AIF Direct blends deep research, digital
convenience, and personalized guidance to help you invest with confidence.
Key Highlights
∙Invest Direct, Grow More​
Access India’s top-performing AIFs with transparent fee structures and research-
backed insights.
∙Invest Smarter, Transact Digitally​
Experience a seamless, paperless journey - from fund discovery to digital onboarding.
∙Fractional Investing in Exclusive Funds​
Participate in premium AIF strategies through flexible investment options designed
for accredited investors.
∙AI-Driven Expertise, Powered by Neomi​
Chat or talk with Neomi, your personal AI wealth assistant - get curated fund insights,
manager profiles, and instant answers 24×7.
∙Comprehensive Fund Intelligence​
Explore detailed fund and AMC profiles - including investment philosophy, portfolio
exposure, fees, and performance metrics.
∙Personalized Dashboard​
Track shortlisted funds, monitor categories of interest, and stay updated on new
launches.
Built for investors who value clarity, access, and control, AIF Direct redefines how you
discover and invest in alternative assets - deeply researched, digitally delivered, and
powered by expertise.