The VII International Country Brands Forum will be held from November 18 to 19, 2019 in Tegucigalpa, Honduras, with the objective of exchanging experiences in the management of Country Brand that can contribute to the development of new promotional actions of the participating nations, as well how to provide the opportunity to the public interested in knowing about the subject. The assistance of the representatives of Country Marks of Mexico, Guatemala, Costa Rica, Cuba, Panama, Colombia, Chile, Ecuador, Argentina, Uruguay and Peru is expected; as well as the presence of prominent international exhibitors who will come to share their knowledge on the subject.
The first edition of the International Country Brands Forum was held in 2013 in Uruguay, and since then it has taken place in Chile in 2014, in Peru in 2015, in Argentina in 2016, in Panama in 2017 and in Bolivia in 2018
It is aimed at entrepreneurs and executives of public and private institutions linked to the activity of country promotion, investment, export, tourism, promotion and promotion of national culture, art and identity; as well as university students of related careers.