Ambuja MDP app is a innovation in Cement industry that will ensure its Channel partners to actively participate in market development to reach bigger milestones.Its a tool provided to all Sales Officer & Technical Officers of Ambuja Cement so that the degree of involvement can be measured, validated and rewarded accordingly. It also gives a option to Ambuja Sales Officer for planning, rescheduling and tracking various Channel engagement programs and evaluation of the same on a ongoing basis.Gone are the days when one has to carry a laptop or refer to back offices for Sales performance of Dealers & ARS. Ambuja MDP app is handy and is a guiding tool enabling Sales Officer & Technical officer to drive its Channel partners for better sales performance.

Ambuja Cements Ltd, a part of the global conglomerate Lafarge Holcim, is one of the leading cement companies in India and is known for its hassle-free, home-building solutions. Its unique products tailor-made for Indian climatic conditions, sustainable operations and initiatives that advance the company's philosophy of contributing to the larger good of the society have made it the most trusted brand in Indian cement industry.