Our philosophy is based on the channeling of instincts and positive reinforcement to achieve lasting results, which allows us to develop the full potential of the dog so that it can lead a happy life.

Instinto Alpha was born from the great dream of Miguel Muñoz, a passionate young man committed to providing quality of life to dogs, this project began to develop while he was in Madrid working and acquiring knowledge in training, he discovered that he wanted to do things differently , turn the world of education and entertainment for dogs upside down.

One day, having a cup of colacao, he decided to start all this adventure and develop his own style, exploiting all his ideas to turn his passion into a very cool job and be able to provide the highest quality and professionalism.