The annual MAS LA Convention takes place in Southern California Thanksgiving Weekend. The convention was developed with Tarbiya in mind. Tarbiya is an Arabic term that refers to the process of educating, nurturing, and developing individuals, groups, and societies. Tarbiya is a continuous positive influence that leads to growth in all aspects - intellectual, spiritual, and physical - and the development of skills, talents and abilities. Tarbiya is the hallmark of the MAS model. It is our focus on Tarbiya that makes us truly unique.

Each aspect of the convention focuses on developing the individual in order to create a more excellent society. In keeping with this one-of-a-kind philosophy the MAS Convention also has several unique aspects:

-An Enriching Event for the Whole Family
The MAS Convention has a specifically-designed, meticulously-prepared program for every age group. This year the Convention has full childcare, Kids Club (1 year to 2nd grade), Camp Deen (3rd - 6th Grade), Young Youth (7th - 9th Grade), Youth (10th grade - 12th grade), College, and a Main Adult Program in English, Arabic, Spanish and Turkish languages. From toddlers to the elderly, every attendee will find a program tailored to their specific needs and interests.

-Powerful Programming
Each MAS Convention has a powerful line-up of wold-renowned Muslim Scholars, Speakers, and Entertainers. Innovative programs and sessions allow attendees to gain the maximum benefit from our high-profile guests.

-True Islamic Spirit and Environment
Our Convention organizers aim not only to put on a strong program but also to create a wholesome Islamic environment that gives attendees both a sense of peace and renewed sense of purpose and Muslim pride.