Super Tyre Tec, is the India Distributor of the range of products licensed by Michelin Lifestyle
Limited. The company is based in Bangalore and shoulders the task of bringing a wide range of
lifestyle products into India.
Established in the year 2003, Super Tyre Tec is a retail and distribution firm, committed to import
and distribute quality automotive tyres and accessories in the Indian market.
The firm realized the potential of the Indian accessories market and wanted to quench the thirst for
quality accessories products which were elusive at that time. That is the reason for Super Tyre Tec,
joining hands with Michelin Lifestyle Limited, based in the UK to bring in their automotive
accessories to India.
In the year 2013, Super Tyre Tec became the official distributor of Michelin automotive accessories,
a category of Michelin Lifestyle products for entire India.
Since then there has been no looking back for both Michelin And Super Tyre Tec. Stage by stage,
after careful planning Super Tyre Tec brought in Different verticals of the accessories starting with
Inflation products, followed Car care and air fresheners. Recently the firm has introduced the
Michelin range of Wiper Blades - Traditional and Hybrid.
Super Tyre Tec has decided to increase the range of the existing verticals and introduce new verticals
like hand tools and car mats.