The Retail Contracting Coalition program allows your company to brand your company name on manufacturer equipment. Your company brand is 11 times more powerful than the manufacturers brand. When you brand equipment from the manufacturer, it gives you control of the brand and significantly increases customer retention. The program includes: An annual (12 month) membership in the Retail Contractor Coalition, An annual (12 month) HVAC industry membership in The Service Roundtable, Nameplate design, setup, and 100 high quality domecal nameplates, Two press releases introducing and promoting MEMBER’s brand and equipment, participation in the Roundtable Rewards program, participation in the Service Nation Connected Home program, and much more.