DKH Pharma was born, a combination of Marketing Pharmacists and professional software writers. This is the basic version of Sales & Marketing Management Software exclusively for Vietnamese Pharmaceutical distributors. It provides the basic functions of a CRM software and adds Marketing functions. With this software, Marketing activities such as knowledge education, communication, direct interaction... can impact the target audience, which are pharmacy owners and also sales staff at the pharmacy, who have the role of important role in purchasing decisions but difficult to take care of with current marketing tools