M.S LOTLIKAR JEWELLERS was founded by Mr. Madhukar Lotlikar in 1965 as a small jewelry repair shop. Despite its humble beginnings, Mr. Lotlikar's commitment to quality work, purity standards, and customer satisfaction helped the store gain a reputation as a trusted jeweler in the town.

Recently, M.S LOTLIKAR JEWELLERS launched a mobile application that simplifies the process of buying, redeeming, and leasing digital gold for customers. The app offers features such as managing gold scheme payments, enrolling in new schemes, and purchasing gift cards. The primary objective of the app is to provide customers with a user-friendly and hassle-free platform to invest in digital gold, either for personal investment or as a gift for loved ones.