Lead management is a significant and effective process in marketing where we are able to measure the effectiveness of any digital marketing activity. Leads which are unqualified and are not of good quality reduces sales efficiency and increase cost. There are many leading application for lead management system in the market like leadsquared, nopaperform, formdotstar, formestry and many more, but few are designed for seamless integration with other marketing management and tracking solution. These days many educational institutes, Real estate firms and many big enterprises and marketing organizations are looking for a better lead management application that can simplify the qualification, distribution, and follow-up of leads. Hence an integrated Lead management solution (LMS) is the need of the hour.