The Certified Stores mobile application is used by Colgate-Palmolive sales teams, representatives, and merchandisers. Users are able to create certification requests for the stores, providing compliance details like forms, pictures and additional information. The social aspect (an activity wall) of this application will allow users to see how other sales teams, representative and merchandisers are performing and let them interact with each other through commenting on or “liking” their activities. Users can also view their performance and achievements based on number of posts and stores certified.