FTM online sales is the novel initiative by Brahmagiri Development Society (BDS) under Farmers Trade Market (FTM) to tap the electronic online market for processed agricultural food products, enabling the end consumers to access the value added products sitting at the comforts of their home.

BDS is such an organization which came into existence in 1999 with an objective of playing an active role in assisting the farming community in Wayanad to attain self-sufficiency.