In order to respond to the government's promotion of sports culture in colleges and universities, and to enhance the friendship among students in colleges and universities across the country through sports competitions, this activity was planned and managed. In addition, in view of the fact that various colleges and universities in the past continued the sports exchange competition for EMBA students last year, our school organized this event to play a role in attracting new ideas. We hope that the event can be continued and promoted to participating schools.

Through this exchange and competition activities, we can enhance the friendship among partners of colleges and universities across the country, implement the spirit of making friends through football, and provide more community students across the country with a platform to display their skills and unleash the enthusiasm and vitality of young people.
The other purpose of the event is to demonstrate the simple and excellent school spirit of Jingyi University and EMBA, adhering to the school motto of "Advancing Morality and Cultivating Professionals" and emphasizing the campus cultural characteristics of "pursuing the truth" and "appropriate for both movement and silence" that allow both literature and martial arts. In addition, since it is an EMBA-based activity, the members participating in the preparatory activities, in addition to the EMBA Department Office as the preparatory center, are all EMBA Jinyu Badminton Club as the main body, supplemented by graduated alumni and EMBA current students, with the purpose of allowing EMBA students to have Opportunity sports, learning the professional knowledge of badminton along the way, gathering the centripetal force between Jingyi EMBA classmates, seniors and juniors.