The Indicators app is a strategic management tool that allows you to measure, monitor and manage the performance of an organization based on its strategic objectives. It provides a general description of the current situation of the company, establishes general and specific objectives, defines the expected benefits and the scope of the implementation.

General objective
Provide an overview of the organization, including its mission, vision, values, and the environment in which it operates. General objectives refer to the results or strategic goals that the organization seeks to achieve in the long term. These objectives must be aligned with the mission and vision of the company.

Specific objectives
—Manage the performance of the company's specific objectives, which must be measurable and result-oriented.

Benefits
—Achieve greater operational efficiency.
—Decision making with more information.
—Greater strategic alignment.
—Greater profitability.