The Mongolia.travel mobile app is developed in partnership between UNWTO Affiliate Member Chameleon Strategies, which has over 20 years’ experience in travel and hospitality as well as digital marketing and platform development.

The Mongolia.travel mobile application is fully integrated with Mongolia.travel online portal, which is powered by ENWOKE technology. This provides a number of advantages:
1. It has access to a database of experiences, offers, campaigns, stories, and events, making it more efficient to create content for the mobile app.
2. The information is consistent with the website and businesses only have to manage the information on one central platform to update it on the mobile app as well.
3. Mongolia.travel uses a social commerce technology, which aggregates visual social media content to the website and links it with relevant purchasing channels, generating revenue for businesses in Mongolia. The mobile app will benefit from having access to this high-converting content as well.
4. Efficiencies also arrive with integration in terms of the effectiveness of promotions. When both, the app and the website, distribute the same offers and campaigns, cross-promotional activities and focused marketing spending are enabled.