Rádio Executiva FM 97.1, based in Salgueiro, Pernambuco, is a regional radio station
with a reach that extends to more than seventy municipalities in the states of Pernambuco,
Bahia, Ceará, and Paraíba. Founded on December 8, 1996, the radio station stands out for its
diverse programming, which balances music, journalism, and entertainment, always
prioritizing quality and connection with the local community. With an eclectic lineup,
Executiva FM offers everything from classics that defined an era to the most current hits,
providing a rich and engaging musical experience. In journalism, it is
a benchmark for quality local coverage, with relevant news, exclusive interviews,
and interactive programs that strengthen dialogue with listeners and value regional
culture. An active presence on social media expands the station's reach, allowing
greater interaction with the public, promoting programming, and sharing
journalistic and cultural content that makes a difference in people's lives. More than
a radio station, Executiva FM 97.1 is a bridge between information, music, and the community.