BitSquare is a mobile app-based platform designed to connect BitSquarers (BitSqrs) with their customers and followers. BitSqrs are individuals who seek to generate income through utilizing their skills and knowledge. They usually consist of professionals offering standalone and on-demand sessions, not necessarily engaged in creating ongoing content like creators do. Anyone can become a BitSqr and examples include consultants, technicians, therapists, coaches, trainers, tutors, among others.

On BitSquare, sessions can be held either online (through calls, video-calls, or chat) or in-person. Customers and followers have the option to select a preferred time slot from a BitSqr's digital schedule or make a request through a straightforward request form.