On your first visit to MAGNIFY Credit Union, you’ll find that we are a refreshing alternative to traditional banking. We’re a not-for-profit cooperative, serving the people of Polk County since 1950. We’re not here to make money for stockholders; we’re here to help you reach your financial goals with simple and innovative financial solutions. As a traditional credit union, our “people helping people” business model has guided us for over fifty years and will continue to lead us into the future.

We believe that when our member/owners achieve financial security, they concentrate on what’s more important in life.

In July 2009, we changed our name from Community First Credit Union to MAGNIFY, to reinforce our new focus: “Simplify banking. Magnify life.” And you’ll see this focus in everything we do.

Energy conservation is the theme of our newest financial service center in Lakeland. In our recently-opened branches, you won’t find traditional teller counters; they’ve been replaced with “dialogue centers”, where automated Teller Cash Recycling Machines receive and dispense coin and currency. This means a safer atmosphere for our staff, accurate cash handling, as well as a more open environment for our members. Our flagship branch in South Lakeland is the first net-zero energy commercial building in Florida. That means we generate more electricity from solar panels than we use.

As you can see, we don’t settle for the status quo at MAGNIFY Credit Union. We are constantly striving to improve the way we serve our member/owners. Be part of something exceptional. Simplify banking. Magnify life. Join us today.