The WINCLUB application, from the company MTB, is a system that controls, via cell phone, the loyalty of an establishment's customers. The customer must register on the application, which can be done outside the establishment and free of charge. As they make purchases, customers accumulate points that can later be exchanged for bonuses, gifts, etc.

The score is always linked to purchases. Based on these scores, the establishment will be able to identify which customers score points, their locations and, when they reach a certain score, customers will be able to exchange the points for bonuses offered by the establishment.

WinClub is a Wingas application used to build customer loyalty, offering exclusive benefits when making purchases at the establishment. Customers accumulate points with each purchase and, after a period of time, they will be able to exchange these points for prizes or discounts, depending on the establishment's offers.