Nanocurso initiation to electronic commerce. In this course we discussed the basics that must be taken into account in the different fields of action in a draft e-commerce: digital, logistics, marketing pricing, technology ...

The nanoclases of this course are:

Ideas for the initial approach of ecommerce
What e-commerce platform to choose and how it should be?
What tool used to manage the online store?
The catalog and price in an ecommerce
Logistics in an ecommerce
How to attract customers organic training?
How to attract customers with paid campaigns?
How to retain our customers?
User experience in the ecommerce
Ecommerce challenges