The RicharCRVehycal is an augmented reality based solution to demonstrate to doctors the feature and advantage of RICHARCR - Internationally Acclaimed Controlled Release Ferrous Ascorbate and VEHYCAL - Calcium With Power of XtraD (1000 IU). When device camera is focused on the printed brochure of RicharCR and Vehycal, the app plays a video on the target explaining the benefits of the medicine to the doctor. It plays video only when camera remains focused on the target. The app has been developed by Alembic Pharmaceutical using the augmented reality solutions.