The Oatmeal is a app and created in 2010 by cartoonist Matthew .Matthew updates his site with original comics,
quizzes, and occasional articles.
The Oatmeal website was created by cartoonist Matthew Matthew in 2009. Regularly making the front
page of Digg helped drive early traffic to the app.
The format of The Oatmeal has been described as "storytelling-meets-infographics"and as "a quirky and
often crudely-drawn comic".The comics cover an eclectic range of topics; a 2010 article describes
comics on being chained to a bunk bed with a velociraptor, evil scheming kittens, people being
sodomized by Bigfoot, and babies that taste like nachos. Other themes are zombies, horse care,
English grammar,dolphin brutality, and sexual congress between koalas and goats.
One comic, "Why Nikola Was the Greatest Geek Who Ever Lived",
was heavily critiqued by a writer for Forbes. In response Matthew made a second post going through the Forbes article,
acknowledging some good points but picking apart others, including calling multiple section and defending his work as "a comedian [who speaks] in hyperbole."