Hesed is not simply an emotion or feeling but involves an action on behalf of someone who is in need. Hesed describes a sense of love and loyalty that inspires merciful and compassionate behavior towards another person.
The message of the Gospel, God's act of forgiveness and salvation in Jesus, is rooted in hesed, because it describes the disposition of God's heart not only towards his people, but towards all humanity.

From here Radio Hesed was born, a tool in the hands of God to bring the Gospel to people also through music and programs inspired by the Word of God.