Masho is your AI-powered Personal Stylist.
It helps you find the right apparel, footwear and accessories that match your style.
Each of us are unique and so is our personal style
Many of us don’t know what to wear that will make us look good
Finding the right products that suit our style is still not easy
The existing online shopping experience is largely impersonal. You still have to 'search' for products that you want to buy.
The entire 'Search-Filter-Compare-Shortlist-Buy' process is very tedious and cumbersome. Imagine doing this if you are planning to buy multiple products to assemble a look.
Tinder for Fashion:
Think of Masho as the 'Tinder for Fashion'. It matches the right outfit to you based on your personal style. The Swiping experience is like Tinder and Masho's proprietary Artificial Intelligence(AI) and Machine Learning(ML) algorithms smartly suggests the right products for you.
All you have to do is tell Masho what your clothing preferences are - stuff that you like to wear, fits that you are comfortable with, colours that you like, and Masho will then do the rest. It will find the right clothing, footwear and accessories that suit your style so that you don't have to worry if it will look good on you or not.
Masho's powerful AI algorithms understands exactly what you like and are more likely to buy thereby making your entire shopping experience much more efficient and effective.
Masho not only recommends products, but also suggests entire ensemble of looks so that you don't have to whack your brains to figure out what combination of clothes and accessories is the right one for various occasions. Masho's AI algorithms and professional stylists help put together looks that will only make you look awesome so that you can put your best foot forward. This feature is coming soon.
Masho's fun and interactive way to discover stuff adds that zing to your shopping experience. Shopping online will no longer be a lonely and impersonal experience, thanks to Masho.
Your personalised selection of products is shown to you as a stack of cards. Your action on these cards will help Masho's algorithms to learn and suggest more relevant products for you.
1. Swipe the card to the right to 'Like' the product
2. Swipe the card to the left to 'Pass' the product
3. Swipe the card up, to see the product details and 'Buy' the product
4. Swipe the card down to 'Star' or add the product to your Wishlist
Use the bottom menu to navigate within the app.
Tap the 'Categories' icon to change the product category. Currently, curated products are shown under the following categories
a. Handbags
b. Women's Footwear
c. Men's Footwear
d. Men's Apparel
e. Women's Apparel
Tap the 'Star' icon to see the products that you have shortlisted. You can swipe right or left on the products listed there to buy or delete the products from the list
Tap the 'Profile' icon to view/update your Style Profile, Watch Styling videos and Invite your friends to try Masho.
How is Masho different from Fashion marketplaces?
Fashion marketplaces like Myntra, AJIO, Flipkart, Amazon Fashion, Club Factory and others are all 'Search' driven. In other words, if you know what you want, you can search for it, get thousands of products, filter them and then select the one piece of apparel that you will eventually buy! In Masho, the shopping experience is 'Discovery' based, i.e, you discover products that you are more likely to buy. So, no wasting time in finding the right products that you like.
There are many more exciting features and offers that are lined up. With Masho, shopping online will never be the same again.
Create your style profile and discover the fun of shopping all over again. This time, it will be a deeply personal experience.
