Ekal Mart on of the projects and is a great initiatives under Ekal Abhiyan also known as Ekal Abhiyan Gau Gram Yojana. The motto to inspire this project is “If the cow will not be sold, it will not even be cut” making the name of the project much more meaningful. Through the Go-Gram scheme, Ekal Abhiyan has decided to take a big initiative across the country.