Tiny Totos, a Kenyan social enterprise, has been transforming childcare in East Africa since 2014 by empowering informal babysitters to become successful childcare entrepreneurs. Focused on providing quality early learning and care to all children, regardless of income, Tiny Totos equips childcare providers with the necessary tools, training, capital, and technology to run sustainable businesses.

A key innovation is the Mtoto Daycare App, designed to help daycare managers streamline operations and improve service quality. The app allows managers to:

Digitize child admission records for easy access and tracking.
Take attendance quickly, reducing errors and saving time.
Manage payments, including logging fees, tracking due payments, and sending reminders.
Track expenses such as staff salaries and supplies, enabling better financial oversight.
Assess overall financial performance through a dashboard that tracks income, expenses, and profitability.
Generate reports on key operations, such as enrollment and payment collection, to share with stakeholders.
By using the Mtoto Daycare App, managers can professionalize their services, maintain accurate records, and foster financial sustainability. This empowers them to run profitable businesses while ensuring high-quality childcare for vulnerable children. Tiny Totos' model promotes self-agency, avoids dependency, and taps into local market demand, creating a scalable network of independent childcare providers across Africa.