ZLÍN FILM FESTIVAL brings you a new mobile application that will allow you to view augmented reality via your mobile phone.

What is augmented reality? It is a real image of the world supplemented by computer-generated objects, or representations of reality and enriched with digital elements. It can be videos, pictures, internet links, etc. It sounds complicated, but it's easy :)

AR Printed matter
You will find AR icons on festival publications such as the program poster, festival review or festival catalog. In the application, select AR Printouts and point the camera of the mobile phone so that it occupies the AR icon. Subsequently, the content of augmented reality will be displayed on your mobile phone, which you can view.

If you want to try augmented reality and you can't get to ZLÍN FILM FESTIVAL, in the application in the Information section you will find a link to the page about the application, where you will find a sample background for download. You can view it on the monitor or print it out and there is nothing stopping you from trying it out.

We wish you a pleasant experience and enjoy the festival in a whole new reality!

Your ZLÍN FILM FESTIVAL