This app gives you a lexicon, are explained in the relevant terms of the areas "campaign management" and "Customer Relationship Management". Furthermore, you can find out with the integrated advantage computer whether the use of a Kampagenmanagemntsoftware would be worth to you ..

The AIC Group GmbH is one of Germany's leading solution provider for Customer and business intelligence, marketing automation and campaign management.
Of corporate focus is on the development and expansion of Kundendialog- and loyalty programs, the controller provides for the efficient design of marketing. The AIC is providing her customer-centric digital memory, comprising the acquisition of customer behavior, the response measurement for campaigns, target groups, the socio-demographics and customer value.
The company was founded in 1999 with a focus on Business Intelligence (BI) and customer management founded and has its headquarters in Lueneburg. The AIC Group has experienced, highly qualified staff that accompany the customers in all phases of the IT project lifecycle and ensure a holistic advice and support from a single source due to its broad solution and integration skills. These include, in addition to classical business consulting and project management, Projektrealisierungs-, training and support skills.
The AIC Group now has medium-sized companies as well as DAX-listed companies to their customers.