Founded in 2020, Persona is a global cryptocurrency exchange platform headquartered in Singapore with regional hub in South Korea. Persona provides an exchange service for global users to conduct crypto asset transactions securely and efficiently. As of Mar 2021, it has about 100 pairs available for spot trading and offers features such as margin trading, IEO, and staking. Persona allows users to trade on the Web, Android, iOS, and HTTP APIs. Persona aims to become a comprehensive digital financial platform based on the blockchain.