Paytm First Games was launched by the Indian e-commerce, payment system, and financial technology company Paytm in 2017. With Mr. Sudhanshu Gupta as its Chief Operating Officer,
it started as an element of engagement with casual games in the Inbox section of Paytm's application. By the end of 2018, Paytm launched its stand-alone application with elaborate games of skill and quizzes where users could play and win cash prizes. In July 2019, the app was launched on Google Play Store.