MobileArq is an easy-to-use communication tool for the parent organization in schools or school districts with a need for directory services and/or fundraising. Adoption of MobileArq has yielded increased revenue for the parent organizations and significantly reduced volunteer hours. The availability of a mobile school directory has provided invaluable convenience for the parents, enabling them to access contact information of other parents or teachers anywhere and anytime. Collectively, adoption of MobileArq has enhanced communication and interaction between parents and contributed towards building a better-connected school community.