The low quality of public services is one of the highlights directed at the government bureaucracy in providing services to the community. The system of convoluted service procedures, low professionalism of human resources, uncertainty of time and cost have resulted in services in Indonesia being synonymous with a high-cosy economy. There are so many problems in public services organized by the government, it is very necessary to make a change or reform through improving public services. This is the basic framework that must be formulated in a results-oriented manner and responds to the basic needs of the community so that the GENERATION OF INTEGRATED PUBLIC SERVICES is born, then the second generation is called SERVICE TERPADUSATU PINTU (PTSP). PUBLIC SERVICE MAL (MPP) is a more progressive third generation that combines services from the central government, regional governments, BUMD and the private sector.

The definition of a Public Service Mall according to the PANRB Ministerial Regulation Number 23 of 2017 is a place where activities or activities are carried out for the implementation of public services for goods, services and/or administrative services which are an expansion of the function of integrated services both centrally and regionally as well as services for State-Owned Enterprises/Regional-Owned Enterprises. and Private in order to provide fast, easy, affordable, safe and comfortable services. The purpose of the presence of the Public Service Mall is to provide convenience, speed, affordability, security and convenience to the community in getting services. In addition, to increase global competitiveness in providing ease of doing business in Indonesia. The principles adopted in the Public Service Mall are integration, efficiency, coordination, accountability, accessibility and convenience.