Our philosophy toward learning is fundamentally different from the type of studying currently most common in India. Education, particularly at the end of grade 8 and into high school, is largely driven by memorization, which is motivated by fear of failing life-changing examinations. Teachers are teaching to the exams. Students can be robotic, memorizing material as if in a trance, only to regurgitate in on command for the exam and then forget it weeks later. We aspired to drive a cultural change to transform how students learn and make it a positive experience. This is a powerful tool to inspire students to learn through a different strategy—learning for powerful learning.


The app is helping students gain deeper conceptual clarity of their subject. Once students can form a deeper knowledge base and become good at a subject, they tend to develop the self-confidence that leads to better grades and positions them for the jobs of the future.


We are currently focused on delivering practical video based quality lectures and their doubt solution within 12 hours by our subject content team.