Let's start with the basics. A lead is a person who has indicated interest in your company's product or service in some way, shape, or form.
In other words, instead of getting a random cold call from someone who purchased your contact information, you'd hear from a business or organization you've already opened communication with.

Topics that we covered:
# Lead Generation: A Beginner's Guide to Generating Business Leads Online
# How to Qualify a Lead
# How to Generate Leads: The Mechanics of Lead Generation
# 12 Basic Ways of Lead Generation
# Lead Generation: Quality Is as Important as Quantity
# Leads Can Vary in Value
# Business Lead Generation Ideas – 25 Top Strategies & Tactics from the Pros
# 5 SOCIAL MEDIA LEAD GENERATION TIPS TO DOUBLE YOUR CONVERSIONS