Kanyi app is an application that is to be designed specifically for Farmers (producers) and buyers (consumers) who are looking for markets of any form, type and with any produce through electronic devices. The market is a place where forces of demand and supply of farm products operates and buyers and sellers interact. This is to be done with the intention of bringing together producer and consumers through this Kanyi application.
The importance of this Kanyi application platform, is to potentially reach large consumers, to track and measure marketing effectiveness of their products, to extend the farmer's reach outs, to improve customer relations with the farmer's, to increase their brand awareness, to gain customer insight. Our goal is to create a user-friendly mobile application that connects buyers and sellers of agricultural produce, enhancing market access and efficiency. and for Farmers to understand their markets and meet the needs of their clients, to name a few.