We love and live the good bakery trade.
click & enjoy.

Pure enjoyment has been the focus for the baker Baier for almost 200 years.
Jochen Baier, baker in the sixth generation, loves and lives the good, traditional craft so much that he was awarded World Baker of the Year 2018.

100% Demeter grain, 100% from Baden-Württemberg, is just good enough for his high standards. Long dough fermentation and complex sourdoughs result in organic breads with a special character. In one of the most modern bakeries in the country, this is how the pure, fine, grandchild-friendly enjoyment is created.

Reducing food waste and using our resources responsibly are what drives us to introduce click & collect for our specialty stores. Transparency and insight into our recipe book is now even easier with our app. Best of all, easy & comfortable, whether from the office or the sofa, choose your favorite pastries from the bakery Baier and pick them up without queuing.

This is how smart shopping works at Bäcker Baier, simply register in the app, browse our virtual bakery counter, choose to your heart's content, order, pay and collect PleasurePoints. Select the specialist shop where the packed bag is ready for collection without a long wait.

This is how we use digitization and the latest technology where it helps us to preserve our traditional craftsmanship.

click & enjoy

See you soon at the baker Baier
Jochen Baier