SMM stands for Social Media Marketing, which refers to the use of social media platforms to promote products, services, or brands. SMM is a form of digital marketing that involves creating and sharing content on social media networks to achieve marketing and branding goals.

SMM aims to reach a large audience, engage with potential customers, and build brand awareness. It involves a variety of techniques such as creating social media profiles, posting updates and sharing content, running social media advertisements, and using analytics tools to track and measure the success of social media campaigns.

SMM is a powerful tool for businesses of all sizes to connect with their target audience and increase their online visibility. By leveraging the power of social media, businesses can build relationships with customers and promote their products or services in a cost-effective and measurable way.