Zephyr Toymakers Pvt Ltd is India’s largest indigenous toy manufacturing company and parent to the most well-known toy brands 'Mechanix' and 'Blix'. The company endeavors to encourage kids to be innovators of the future. All their products serve the purpose of being fun as well as educative.

Zephyr stands by the motto to make your kids future ready. They believe that there are two types of people, ‘Technology creators’ and ‘Technology Consumers’. Majority of today’s population of young adults fall under the latter category, where they are consuming technology created by Gen X to simplify the chores.

Zephyr Toymakers focuses on to develop logical thinking skills as well as teaching children as young as ten years how to program. The point is to curate products that help the child to learn the fundamentals of how a machine works as well as to develop curiosity and problem-solving skill. By keeping the above-mentioned points in mind, Zephyr with its wide range of toys focuses on to develop Problem-solving skills, Critical thinking skills, Creative thinking skills, Ability to learn and adapt Interdisciplinary skills and Social skills. In simple terms give the children the skill sets to adapt to the future and make the most of this fast-changing scenario and the forever changing world.

Since tomorrow is unknown, one cannot fathom the skills a child will need then but the skills that will help them learn those necessary skills needs to be learned today. Thus, Zephyr invests in manufacturing products that help the child in early learning. They are more involved in STEM education (Science, Technology, Engineering, and Math) and other toys that are designed to enhance cognitive development in children at a young age.