FIT Counts are suitable for all, in urban or rural locations, and can be done at any time between the beginning of April and end of September.
Wild pollinators may have declined in the UK by more than 30% since 1980, but we need much more data to be able to track changes in abundance. You can help by doing a FIT Count, maybe even repeating it over the season. You don’t need to identify the insects to species level, only to within broad groups e.g. bumblebees, hoverflies, butterflies & moths, wasps
The FIT Count is part of the UK Pollinator Monitoring Scheme (PoMS), within the UK Pollinator Monitoring and Research Partnership which comprises the UK Centre for Ecology & Hydrology (UKCEH), Bumblebee Conservation Trust, Butterfly Conservation, British Trust for Ornithology, Hymettus, Reading University, University of Leeds and Natural History Museum. PoMS is jointly funded by Defra, the Welsh and Scottish Governments, Daera, JNCC and project partners.