The London AR App, powered by Virtual Viewing, is an innovative augmented reality application designed to enhance user engagement with the physical models hosted at the nla centre in London and in Cannes at the world famous MIPiM event.

Using advanced AR technology, the app allows visitors to explore key areas of London by scanning specific locations on the model, unlocking detailed information about each area.

In partnership with the NLA and RX Global, the app provides an interactive experience, featuring multiple elements for each area, including video, info, facts, and dates.

This app offers a sustainable and innovative addition to London's exhibition offerings, aiming to expand the reach and accessibility of the city’s architectural insights.