Sefalana Rewards is designed and implemented by Infinity Rewards, a Stellenbosch-based company, which began more than 15 years ago as one of South Africa’s first coalition loyalty programs. Now, operating in South Africa, Namibia and Botswana, Infinity rewards customers with CashBack on designated products at multiple stores, including Mica Stores. We believe this is the future of loyalty rewards because customers want a simple, easy to understand reward and program with options of where to earn and spend rewards. Loyalty program members are increasingly looking for their programs to show up where they happen to be, not the other way around.
The customer experience is also improved by a seamless process of registration, collection and redemption of rewards. Good customer service backed by sound technology will help to smooth this process.
Incorporating this simple rewards process with added features like integrated competitions, gift cards, save your change and discount to cardholders only, Infinity stands out above the rest as the all in one rewards card.