Keeping up with your friends doesn’t have to be complicated.

But that’s how it feels today on other apps when updates from your crew are buried beneath brands, influencers, and videos of strangers dancing. We believe that sharing your life with your friends should be simple and fun.

Introducing Capture by amo. It’s the camera you create — made just for friends.

Create your camera by choosing from a range of styles, then get on with capturing daily life how you really see it. No time to wonder if you look good (you look great, btw). No followers to count. And no algorithms to keep you in the app. Choose to capture in either 0.5, superzoom, or frontback mode, then tilt to unveil captures in a feed that’s just for friends. Once there’s nothing new to view, Capture shuts down so that you can get off your phone.

Welcome to amo. Just friends.

• ID - Your new profile
• Capture - Your new camera

On amo, your profile, friendships, feed, and settings are shared across the apps. Trying a new amo app takes no time at all as your info (and your friends!) are already waiting for you.