Being in the Egyptian market since 2006, EG Plast has become a leader in the production of packaging products with its several brands, of which King Wrap is one of them. The company has a wide presence beyond Egypt, particularly in the Middle East along with Africa and Europe supported by the production capability of the factory which is one of the largest in the region. With superior product quality and advanced production capabilities at its core, King Wrap provides plastic film products with innovative specifications, safe and hygienic raw materials, and timely delivery which makes them a trusted choice that builds loyalty with customers. Currently, King Wrap operates in the B2B segment by supplying cling film products and cutting machines yet it aims at transferring its expertise and exceptional product qualities from the B2B segment to the mass market by entering the B2C segment to be consumers’ trusted kitchen companion through providing them with simplified and convenient wrapping and preserving solutions and the cling film cutting machine for in-home consumption.