MerchantPlay is a beautiful and easy to use cloud-based point-of-sale (POS) & inventory management software designed and developed for flexibility and scalability for small and medium sized businesses. It enables retailers, cafes and other businesses to accept payments, track customers, manage inventory, provide loyalty incentives and run business analytics for real-time insights into business performance, at a fraction of the cost of the traditional enterprise software used by retail giants. MerchantPlay is subscription-based, never requires backups or upgrades and lets retailers get on with running their retail enterprise instead of worrying about their IT infrastructure.